The Turkish way of caring for hair

Stronger, shinier hair — the Turkish way.

For centuries, Turkish families have kept their hair thick and healthy in the hammam and with what's in the kitchen — olive oil, black seed oil, rosewater, henna. Elias Demir puts that whole tradition into two plain books you can start using this week.

2 books · the weekly ritual + 180 daily rules · instant PDF · 7-day guarantee
Elias Demir
The books

The ritual, and the rules.

One gives you the weekly ritual. The other protects your hair the other six days. Take one — or both together and save.

The Turkish Hair Method
The Turkish Hair Method
The weekly ritual — hammam habits and kitchen ingredients (olive & black seed oil, rosewater, henna) that keep hair strong and shining.
$27 Get it
The Turkish Hair Rulebook
The Turkish Hair Rulebook
180 everyday rules for stronger-looking, shinier hair — the small daily habits that stop damage before it starts.
$32 Get it
Best value · save $12
The Complete Turkish Hair Collection

The Complete Turkish Hair Collection

Both books together — the weekly ritual and the 180 daily rules. Everything, from the hammam to your bathroom shelf.

$59 separately
$47
Both books
Get Both — $47

Instant PDF download · read on any device · yours forever · 7-day money-back guarantee.

How it works

Two books, seven days a week.

The Method · once a week

The weekly ritual

  • The hammam-style deep treatment, at home
  • Kitchen oils: olive, black seed, rosewater, henna
  • What each ingredient does — and how to use it safely
  • A simple routine you can keep for life
The Rulebook · the other six days

180 everyday rules

  • Water temperature, towels, brushing and drying
  • The small daily habits that quietly cause damage
  • Fixes you can start tonight, no products required
  • Stronger-looking, shinier hair, day by day
About Elias

This is the hair care I grew up with.

I learned to care for hair the Turkish way — in the barbershop and at the kitchen table, from barbers and grandmothers who never needed a shelf full of products. Just a few good oils, the hammam, and habits passed down for generations.

I wrote these two books to put all of it in one place, in plain language: the weekly ritual that rebuilds your hair, and the everyday rules that protect it. No jargon, no expensive routine — just what actually works.

Elias Demir
Questions

Before you buy

Both. The Turkish way of caring for hair works for all hair types and lengths — the ritual and the rules apply whether your hair is short or long, straight or curly.

Start with The Turkish Hair Method for the weekly ritual. Add The Turkish Hair Rulebook for the daily habits — or get both in the Collection for $47 and save.

No. Most of what you'll use is already in your kitchen — olive oil, black seed oil, rosewater. That's the whole point of the Turkish way.

Clear PDFs, delivered instantly through Gumroad after purchase. Read on any phone, tablet, or computer. Yours to keep — no subscription.

Then you owe nothing. Every purchase has a 7-day money-back guarantee — just write in within the week for a full refund.

Bring the hammam home.

The weekly ritual and the 180 daily rules — the complete Turkish way to stronger, shinier hair.

$59  $47 · The Complete Turkish Hair Collection
Get the Collection — $47